We’ve all been there - it's 3 pm, we're sitting at the computer and staring at a blank screen. You want to scream, "I’ve been talking about my business for 1, 5, or even 10 years now, there’s nothing new to say!"
And that feeling is valid. There’s not much that's really new in this world nowadays anyway, am I right?
But the good news is, we can get more mileage from things that we’ve already taken the time to create.
With algorithms, we underestimate how many people are seeing something that we’ve posted on social media. We think, "oh, I've already shared that," when the majority of your people missed it the first time.
For instance, less than 6% of your followers on Facebook pages will see your posts….sad but true - so get it out there more than once!
You should feel free and liberated to re-use content to your heart’s content!
When you are sharing a new...
Not everybody loves social media. I myself have a love/hate relationship with it – and I teach it for a living! But, when it comes to being an entrepreneur in this day and age, it’s a (really) good idea to have a cohesive social media presence that truly represents who you are and who you help. This is your 24-hour sales engine and you are in charge!
With constant changes on Facebook, Instagram, LinkedIn, and the other platforms, it can feel overwhelming at best and like completely wasted time at worst!
However, it doesn’t have to be a gloom and doom, “it’s just something I have to trudge through” situation. It can be fun, fruitful, and even inspiring if you let it! In today’s post, I’m going to walk you through my best tips to help you embrace the opportunities of social media!
Switch Your Mindset
Let’s try looking at social media as a GET TO, not a HAVE TO. You don’t actually HAVE TO be on social media for your...